Are you leading a great company?
Hi, I’m Louis Carter. I literally wrote the book on how to lead a great company. See what kind of leader you truly are!
about me
Who is Louis Carter?
Louis Carter is executive coach and strategic advisor to Fortune 500 organizations and the likes of the Pentagon and US Department of Justice. He takes an active role in helping leaders produce the best results.
Latest Book – In Great Company
Foreword by Marshall Goldsmith
Drive long-term profits and growth by making the company a place your employees love. In Great Company presents a practical approach to ensure that your employees perform at their highest possible levels. It’s not about increasing salaries, offering huge bonuses, or investing in the latest employee engagement tools.

Marshall Goldsmith
In Great Company offers a practical plan to help leaders at all levels make the commitment to ongoing improvement and organizational change. This is an approach that, with practice, can elevate performance, improve retention, and have a positive impact on business outcomes.


Karen Dyson
Carter’s guidance through best practices checklists and immediate action steps give every leader a place to start or improve leadership skills, build effective teams, continue to grow and, ultimately, achieve positive results.


Hubert Joly
Chairman and CEO, Best Buy
In Great Company explores the humanity of an organization and the importance of emotional connectedness. It offers a set of frameworks and a plethora of practical examples and approaches that can help unleash the power of the people and extraordinary performance.

Contact us
Get a Call Back
If you need to speak to me about a general query fill in the form below and I will call you back withing the same working day.
My Articles
When it comes to driving strategic action in organizations, I believe I am the best.
14 Fascinating Amazon Leadership Principles
In 2019, Amazon became the most valuable company in terms of B2B marketing and reached over US$1 Trillion.
5 Most Valuable Leadership Philosoply Examples
A strong leadership philosophy is key to successfully running a team, organization, or business.
21 Actionable Tips for Healthcare Leaders
As we face the most significant public health crisis of modern times, effective leadership in healthcare has never been more critical.
My Podcasts
Here are some of the most recent podcasts that define his work and current research on executive coaching and leadership development.
Money For Lunch with
Bert Martinez
The Modern Leadership Podcast
Ep. 126
HR Studio Podcast
Episode 77
My Online Classes
I hold online classes using zoom that builds leadership skills, and helps you create a Most Loved Workplace. Develop your leadership philosophy, create your own success principles for your leadership and company, develop your reputation and employer brand, or get certified as a DOC facilitator, or Most Loved Workplace .
CEO’s First 100 Days
Whether you are a new CEO or if you’ve been in the company for more than a year, there are steps you can take to drive revenue for your business.
Turnaround or Transformation
If you are leading a turnaround or transformation in your company, the noise surrounding the organization will be deafening.
Leading Dispersed Teams
Whether your team is still working virtually or dispersed in different locations, there are obstacles and challenges getting in the way of critical work getting done.

